25th Annual Sales and Marketing (SAM) Awards Honors Creative Excellence, Industry Achievement
April 4, 2012 – (RealEstateRama) — The New Jersey Builders Association (NJBA) honored the industry’s most creative and successful sales and marketing initiatives at the 25th Annual Sales and Marketing (SAM) Awards Banquet, kicking-off the 63rdAtlantic Builders Convention on March 27, 2012 at the Trump Taj Mahal Casino and Resort in Atlantic City. The SAM Awards recognizes excellence in residential design and marketing programs within New Jersey.
This gala event was attended by more than 400 enthusiastic advertising, sales, marketing, media, and homebuilding industry professionals. Awards were presented in 80 categories recognizing “Best in Class” sales and marketing initiatives in residential marketing, architectural design, remodeling, and individual creative achievements. Builders, as well as companies that supply products and services to the building industry are eligible for a SAM Award.
“Tonight’s gala honors sales and marketing professionals that have the creative vision and perseverance to sell homes in today’s challenging market,” stated NJBA President, Dominick Paragano.
Stephanie Shaffery, SAM Committee Chair and Owner of 20 Twenty Graphics, LLC said, “In today’s market it is critical to communicate an authentic yet compelling message in advertising and marketing initiatives. Sales and marketing professionals have to strategically communicate the unique value they can deliver to influence a prospective buyer to purchase a new home. We applaud the talented individuals and companies that have been honored tonight with a SAM award.”
Paragano continued, “The SAM awards are the most desired recognition for sales and marketing achievement within the New Jersey building industry. Now more than ever, it is important to communicate that it’s a great time to buy new construction. Interest rates are low, inventory is plentiful, prices are competitive, incentives are available, and buying a new home is still a sound, long-term investment.”
The complete list of award winners follows:
Best Logo for an Adult Community
Equestra
PulteGroup
Best Logo for an Attached Community
Signature Place at Garfield
PulteGroup
Best Logo for a Detached Community
The Views at Beachfront North
K. Hovnanian Homes
Design By: Design 446
Best Logo for a Rental Community
Monaco
Roseland Property Company
Best Brochure for a Community Under $350,000
Enclave at Canal Walk
Premier Development
Design By: Design 446
Best Brochure for a Community $350,000 – $550,000
Reserve at Canal Walk
Premier Development
Design By: Design 446
Best Brochure Over $550,000
The Views at Beachfront North
K. Hovnanian Homes
Design By: Design 446
Best Brochure for a Rental Community
Monaco
Roseland Property Company
Best Brochure Using a Corporate Jacket
Signature Place at Garfield
PulteGroup
Best Color Newspaper Ad Under One-half Page
Heritage at Piscataway
American Properties Realty, Inc.
Best Color Newspaper Ad Over One-half Page
40 Park
Rosewood
Design By: Sherman Advertising
Best Color Magazine Ad
Monaco
Roseland Property Company
Best Corporate Ad
Iacobucci Homes, A Baker Company
Design By: Design 446
Best Internet Promotion
Heritage at Piscataway
American Properties Realty, Inc.
Best Overall Use of Social Media
40 Park
Rosewood
Design By: Sherman Advertising
Best Web Site
Monaco
Roseland Property Company
Best Billboard
Heritage at Piscataway
American Properties Realty, Inc.
Design By: Design 446
Best Direct Mail Piece
Enclave at Canal Walk
Premier Development
Best Special Promotion
The Villages at Delaware Run
K. Hovnanian Homes
Best Broker/Builder Program
The Villages at Delaware Run
K. Hovnanian Homes
Design By: Design 446
Best Sales Office for an Adult Community
Equestra
PulteGroup
Design By: Design 446
Best Sales Office for a Rental Community
Monaco
Roseland Property Company
Design By: Lisa DeLove
Best Sales Office 800 Square Feet or Less
The Ivy at Shrewsbury
K. Hovnanian Homes
Design By: Design 446
Best Interior Merchandising for an Adult Community Under $300,000
Enclave at Canal Walk
Premier Development
Design By: Childs/Dreyfus Group
Best Interior Merchandising for an Adult Community Over $300,000
The Pointe at Turnbury
Millennium Homes
Design By: Childs/Dreyfus Group
Best Interior Merchandising for an Attached Community Under $350,000
Hartland Square
K. Hovnanian Homes
Best Interior Merchandising for a Mid-Rise/High-Rise Community Over $350,000
Vizcaya
Millennium Homes
Design By: Childs/Dreyfus Group
Best Interior Merchandising for a Detached Community Under $400,000
Villages at Aberdeen
J.S. Hovnanian & Sons
Best Interior Merchandising for a Detached Community Over $400,000
Heritage at Piscataway
American Properties Realty, Inc.
Best Interior Merchandising for a Rental Community Over $2,000
Monaco
Roseland Property Company
Design By: Joan Stapleman
Best Interior Merchandising for a Clubhouse
Four Seasons Ridgemont
K. Hovnanian Homes
Design By: Childs/Dreyfus Group
Best Landscaping for an Adult Community Over $300,000
Equestra
PulteGroup
Design By: Landscape Maintenance
Best Landscaping for an Attached Community
Under $350,000
Signature Place at Garfield
PulteGroup
Best Landscaping for a Detached Community
Over $400,000
Heritage at Piscataway
American Properties Realty, Inc.
Best Landscaping for a Rental Community
Monaco
Roseland Property Company
Best Signage for an Adult Community
Equestra
PulteGroup
Design By: Design 446
Best Signage for an Attached Community
Signature Place at Garfield
PulteGroup
Best Signage for a Detached Community
Heritage at Piscataway
American Properties Realty, Inc.
Design By: Design 446
Best Signage for a Rental Community
Monaco
Roseland Property Company
Best Marketing Strategy for an Adult Community
Equestra
PulteGroup
Best Marketing Strategy for an Attached Community
Heights at Tenafly
Mark-Built Properties
Best Marketing Strategy for a Detached Community
The Views at Beachfront North
K. Hovnanian Homes
Best Marketing Strategy for a Rental Community
Monaco
Roseland Property Company
Best Home in an Adult Community Over $300,000
Regency at Monroe
Toll Brothers
Best Condo Flat Four Stories & Under
Enclave at Canal Walk
Premier Development
Design By: Sonnefeld and Trocchia Architects
Best Attached Home for a Community Under $350,000
Victoria Pointe
Iacobucci Homes, A Baker Company
Best Attached Home Over $350,000
Heights at Tenafly
Mark-Built Properties
Best Single Family Home Under $400,000
Villages at Aberdeen
J.S. Hovnanian & Sons
Best Single Family Home Over $400,000
The Views at Beachfront North
K. Hovnanian Homes
Best Custom Home Under $1,000,000
Pr1ma Corporation
Best Custom Home Over $1,000,000
1103 Beach Boulevard
Crown Homes
Best Home with Rent Over $2,000
Monaco
Roseland Property Company
Best Clubhouse/Recreation Amenities in a Community
Canal Walk
Premier Development
Best Clubhouse/Recreation Amenities in a Rental Community
Monaco
Roseland Property Company
Best Kitchen Remodeling/Renovation Project
124 Kitchell Road
RemodelMe, LLC
Best Bath Remodeling/Renovation Project
Creative Design Construction & Remodeling
Design By: Glen Lumia
Best Specialty Room Remodeling/Renovation Project
Creative Design Construction & Remodeling
Design By: Glen Lumia
Best Commercial Redevelopment Project
Princeton Presbyterian Church
Bossart Builders
Design By: Barden Church Division
Best Logo for an Associate Member
Triad Sales Force
Design By: 20 Twenty Graphics
Best Brochure for an Associate Member
Warshauer Electric Supply
Best Black and White Ad for an Associate Member
Design 446
Best Color Ad for an Associate Member
Coldwell Banker New Homes & Condominiums
Best Non-Print Promotion for an Associate Member
20 Twenty Graphics
Best Direct Mail Piece for an Associate Member
20 Twenty Graphics
Best Internet Promotion for an Associate Member
FWH Associates, P.A.
Design By: Design 446
Best Overall Use of Social Media
20 Twenty Graphics
Best Web Site for an Associate Member
FWH Associates, P.A.
Design By: Design 446
Best Showroom for an Associate Member
Warshauer Electric Supply
Rookie of the Year
Vincent Cricco
The Marketing Directors Inc.
Sales Person of the Year
Brandon Ochs
The Marketing Directors Inc.
Leasing Agent of the Year
Melissa Lefort
Roseland Property Company
Sales Team of the Year
Grace McCadden, Danielle Rosania, Alyssa Brennan
The Marketing Directors Inc.
Leasing Team of the Year
Melissa Lefort, Yenexis Quintana, Jaime Randle & Claire Hickey
Roseland Property Company
Sales Manager of the Year
Angela Ferrara
The Marketing Directors Inc.
Leasing Manager of the Year
Martin Brady
The Marketing Directors Inc.
Associate Member Rookie of the Year
Daniel Bauman
Penn Jersey Weekend Directional Signs
Associate Member Sales Person of the Year
Vincent Pitcherella
Penn Jersey Weekend Directional Signs
Associate Member Marketing Director of the Year
Paul Schlimme
Penn Jersey Weekend Directional Signs
Community of the Year – 25 Homes or Less
The Views at Beachfront North
K. Hovnanian Homes
Logo, Brochure & Signage Designer: Design 446
Community of the Year for an Attached Community Under $350,000
Signature Place at Garfield
PulteGroup
Community of the Year for an Adult Community Over $300,000
Equestra
PulteGroup
Brochure Designer/Ad Agency: Design 446
Sales Office & Signage Designer: Design 446
Landscape Designer: Landscape Maintenance
Community of the Year for a Detached Community Over $400,000
Heritage at Piscataway
American Properties Realty, Inc.
Logo & Brochure Designer: Design 446
Ad Agency, Sales Office & Signage Designer: Design 446
Architect: Sonnenfeld & Trocchia
Community of the Year for a Rental Community Over $2,000
Monaco
Roseland Property Company
Sales Office Designer: Lisa DeLove
Interior Designer: Joan Stapleman
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About the New Jersey Builders Association (NJBA)
The New Jersey Builders Association (NJBA) is the leading trade association for the construction industry. Members include residential and commercial builders, developers, remodelers, subcontractors, suppliers, engineers, architects, consultants and other professionals. NJBA serves as a resource for its members through continuing education and advocacy. NJBA and its members strive for a more vibrant, greener, and affordable housing market in New Jersey. Additional information is available at www.njba.org.
